Forever 21 head quarter in Los Angeles announced Sunday evening that it would close its 45 Canadian stores.
From the 8th of October until the 30TH of November, they will proceed to a full liquidation.
Unfortunately, the closing will affect more than 2000 people employed by the brand.
The question is why the brand did not manage to succeed in Canada.
According to some marketing investigators, the Canadian attribute importance to quality over the price, hence the success of Artizia for instance. The Canadian customers are more and more environmentally conscious.
For those who still agree to make good deal, you have until end of November to go and clean out all the Forever 21 of the City.
Not to mention that the largest store of the brand is located at Yorkdale, the 3 floors full of clothes for Women, Men and kids (6-14 years) will totally satisfy you.
Let us know.